Privacy Policy

Effective Date: September 1, 2024

This Privacy Policy (“Policy” or “Notice”) explains how Sparkly Maids LLC (“Sparkly Maids,” “we,” “us,” or “our”) collects, uses, stores, and shares (collectively, “processes”) personal information when you interact with us and our services, including through our website at www.sparklymaids.com (the “Site”).

We are committed to ensuring that all data collection and privacy practices comply with the laws of Texas and the United States, including but not limited to the A2P 10DLC, Telephone Consumer Protection Act (TCPA), California Consumer Privacy Act (CCPA), and the General Data Protection Regulation (GDPR) (where applicable). This policy outlines how we safeguard your personal information and your choices in controlling your data.

1. Information We Collect and Why

We collect various types of information from you, including Personal Information that identifies you directly or indirectly. This includes:

• Identifiers: Name, email, postal address, phone number, and account details
• Commercial Information: Records of services purchased or considered
• Payment Information: Credit card or debit card information used for transactions
• Device and Online Activity Information: Information such as IP addresses, browser types, and usage patterns through cookies and other tracking technologies

We collect this information to provide, manage, and improve our services, communicate with you, process payments securely, comply with legal obligations, and for marketing purposes (with your consent).

2. How We Collect Information

We collect information directly from you when you:

• Complete the booking process through our website or third-party scheduling tools, where you are required to agree to our Terms and Conditions and Privacy Policy before completing the purchase
• Fill out a “Contact Us” form or schedule an appointment using a third-party calendar scheduler
• Communicate with us via text, phone, or email
• Make payments via third-party providers
• Use our website, which collects data through cookies and similar technologies

Additionally, we collect information from third-party service providers, including analytics and marketing partners.

3. Consent for SMS Communications

We collect explicit consent from users to send SMS communications (service updates, promotional messages) through the following methods:

• Online Booking Process: During the booking process on www.sparklymaids.com, customers are required to agree to our Terms and Conditions and Privacy Policy, which includes consent for SMS notifications about appointments and promotional offers. Customers are informed they can reply “STOP” to any SMS to unsubscribe.
• Contact Us Form or Third-Party Scheduler: Customers’ data is also collected when they fill out a “Contact Us” form or schedule an appointment online using a third-party calendar scheduler, which may include providing their phone number and opting into receiving SMS notifications.
• SMS Opt-In: Users can opt in to receive SMS notifications by texting a keyword (e.g., “START” or “SUBSCRIBE”) to a designated phone number. Consent is collected for both service-related and promotional messages. Users can reply “STOP” at any time to unsubscribe.
• In-Person or Over-the-Phone Consent: Verbal consent is collected when customers provide their mobile number during interactions with Sparkly Maids LLC representatives. A follow-up written confirmation of this consent may be sent for documentation purposes.

4. Consent for Email Communications

We also send promotional and service-related emails. Consent for email communications is collected through the following methods:

• Online Opt-In: During the booking process or other interactions on www.sparklymaids.com, customers can check a box confirming their agreement to receive email communications, such as appointment reminders, service updates, and promotional offers.
• Newsletter Subscriptions: Users can subscribe via our website to receive promotional emails. Each newsletter contains an “unsubscribe” link that allows users to opt out.
• Email Opt-In During Customer Service Interactions: Customers may verbally provide consent for email notifications during interactions with our customer service team. A follow-up email will confirm this consent, and customers can unsubscribe if they wish.

5. Opt-Out Mechanism for SMS and Email

In compliance with TCPA and A2P regulations, all SMS and email communications from Sparkly Maids LLC include an easy opt-out option.

• SMS: Users can reply “STOP” to any message to unsubscribe.
• Email: All promotional emails include an “unsubscribe” link at the bottom, which users can click to stop receiving emails. Customers may also contact us directly to be removed from our mailing list.

6. Data Retention and Deletion Policy

We retain personal data, including contact details and booking history, in our CRM and scheduling system for account management and handling recurring bookings. You may request the deletion of your personal data at any time by contacting us via email at support@sparklymaids.com or through the customer dashboard. In certain cases, we may retain your data for legal or business reasons.

7. Sharing of Information

We may share your personal information under specific circumstances, including:

• Third-Party Service Providers: For payment processing (e.g., Stripe) and scheduling (e.g., BookingKoala)
• Legal Compliance: To comply with legal or regulatory requirements
• Business Transfers: If Sparkly Maids LLC undergoes a merger or sale

We may disclose your information for operational, business purposes consistent with the purposes for which it was collected, including:

• Auditing our ads
• Helping to ensure the security and integrity of your personal information
• Debugging, repairing, and improving functionality
• Performing short-term, transient use or business operations on our behalf
• Internal research for technological development
• Verifying the quality and/or safety of our services

We may disclose your personal information to the following categories of recipients:

• Service Providers: For payment and billing processing, order fulfillment, infrastructure provision, customer service, advertising, email distribution, research, and analytics
• Data Analytics Providers: Including for targeted advertising purposes
• Government Entities: To comply with legal obligations
• Operating Systems and Platforms: To support business functionality

7. Sharing of Information 

Additionally, we may disclose your personal information in legal matters or safety issues without your consent if required by law or if we believe it is necessary to prevent or investigate suspected fraud, violations, or other illegal activities. We may also disclose information during a sale or transfer of business assets.

8. Data Security

We implement industry-standard security measures to protect your data, including encryption, access controls, and secure data transmission methods. These measures are designed to protect your personal information from unauthorized access, disclosure, alteration, and destruction. Although we strive to protect your information, no data transmission over the internet or data storage system can be guaranteed to be 100% secure. By using our services, you agree to assume this risk.

In the event of a data breach, we will notify you and take all necessary actions to resolve the issue in compliance with applicable data protection laws such as the CCPA and GDPR where relevant.

9. Use of Cookies and Tracking Technologies

We use cookies and other tracking technologies to enhance your browsing experience, prevent fraud, and analyze traffic on our website. Cookies are small files stored on your device that track your activity and preferences, enabling us to customize your experience.

Types of Cookies We Use:

• Essential Cookies: Required for website functionality and cannot be disabled.
• Performance Cookies: Collect information on how you use our website to improve performance and user experience.
• Advertising Cookies: Used to track your behavior across websites to deliver targeted advertising.

You can manage your cookie preferences through your browser settings:

• For instructions on controlling cookies via your browser, visit here.
• For controlling Flash cookies, visit here.

10. Third-Party Analytic Technologies and Targeted Advertising

We use third-party analytics and tracking tools to understand how users engage with the Site and to improve the effectiveness of our services and marketing campaigns. These third parties may collect information through cookies, pixel tags, or similar technologies.

Some of the third-party tools we use include:

• Google Analytics: This helps us analyze how visitors interact with the Site. You can choose to opt out by downloading the Google Analytics Opt-Out Browser Add-on here. Please note that this will not prevent all information from being collected but will stop data from being sent to Google Analytics.

These third-party companies may combine data they collect from your interaction with our Site with personal information they collect from other sources, helping them serve you targeted advertisements based on your interests. We do not have access to or control over these cookies and tracking technologies used by third parties.

For more details about interest-based advertising or to opt out of these practices, visit the Network Advertising Initiative (NAI) at http://www.networkadvertising.org/choices or the Digital Advertising Alliance (DAA) at http://www.aboutads.info/choices.

11. Your Information Choices and Control

You have several choices regarding how your information is collected, used, and shared:

• Marketing Communications: You can opt out of receiving promotional emails or SMS by using the unsubscribe link in our emails or by replying “STOP” to any SMS message.
• Cookies: You can control the use of cookies through your browser settings. You may choose to block cookies, but this may affect your ability to access certain features of our website.
• Do Not Track: Some browsers offer a “Do Not Track” feature that signals websites not to track your online activity. Our Site does not currently respond to Do Not Track signals.
• Access, Correct, or Delete Your Information: You can request to access, update, or delete your personal information by contacting us at support@sparklymaids.com. We will respond to your request in compliance with relevant data privacy laws.

12. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this Policy or as required by law. For example, we may retain your information to comply with legal obligations, resolve disputes, or enforce our agreements.

If you request the deletion of your data, we will do so unless we are legally required or have a legitimate business reason to retain the data.

13. Your Privacy Rights

Depending on your jurisdiction, you may have additional privacy rights under local laws, such as the CCPA or GDPR. These may include the right to:

• Access the personal information we hold about you
• Correct any inaccurate information
• Request deletion of your personal data (subject to certain exceptions)
• Opt out of the sale of personal information (Note: Sparkly Maids LLC does not sell personal data)

To exercise your rights, please contact us via email at support@sparklymaids.com. We will verify your identity and respond to your request as required by law.

14. Updates to This Privacy Policy

This Privacy Policy may be updated periodically to reflect changes in our practices or legal requirements. We will post any updates on this page, and the effective date will be revised accordingly. Your continued use of the Site and services after such changes indicates your acceptance of the updated terms.